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PDF Title : | Drive – The Surprising Truth About What Motivates Us |
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Total Page : | 206 Pages |
Author: | Daniel H. Pink |
PDF Size : | 1.1 MB |
Language : | English |
Publisher : | penguin.com |
PDF Link : | Available |
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Drive – The Surprising Truth About What Motivates Us – Book
Many theories of behavior pivot around a particular human tendency: We’re keen responders to positive and negative reinforcements, or zippy calculators of our self-interest, or lumpy duffel bags of psychosexual conflicts. SDT, by contrast, begins with a notion of universal human needs. It argues that we have three innate psychological needs—competence, autonomy, and relatedness. When those needs are satisfied, we’re motivated, productive, and happy.
Drive – The Surprising Truth About What Motivates Us PDF
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