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| PDF Title : | Designing Brand Identity |
|---|---|
| Total Page : | 321 Pages |
| Author: | Alina Wheeler |
| PDF Size : | 18.0 MB |
| Language : | English |
| Publisher : | wiley.com |
| PDF Link : | Available |
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Designing Brand Identity – Book
The best websites understand their customers and respect their needs and preferences. A company’s website should quickly answer these questions: “Who is this company? Why does anyone need to know? What’s in it for me?”
Expressing an authentic brand identity requires communication architects, information architects, designers, and engineers. Websites are increasingly used as portals for media tools. From logos to message points, downloading from a site enables employees to jumpstart marketing and communications from anywhere in the world.
Designing Brand Identity PDF
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